Politics haven’t seemingly changed too much since the beginnings of government, the politicians still tell us what we want to hear and tell us why the other guy is no good for us. And while the day to day of politics hasn’t changed much the inner workings have changed greatly to influence the voter to their political opinions. It used to be the candidates would go town to town doing stump speeches but these days you are more likely to be bombarded with television and radio ads, and worse, robo-calls.
Political campaign marketing has become a science in how
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